Jakarta, Kartunet.com - Delivering a presentation is certainly not easy. However, it's not difficult either if you master the art of good presentation. Especially when presenting to new clients who are considering using your services or products. It's entirely possible to win a major tender or project with the right presentation approach. We provide the guide here.
1. An opening greeting is absolutely essential, especially when dealing with potential clients from an institution that will use your company's services and products. Greet them and introduce yourself with confidence and a warm demeanor.
2. Offer your business card first, before clients offer theirs to you. A humble attitude creates a good initial impression. Hold both ends of your business card with both hands, with the card tucked between your thumb and index finger. Prepare plenty of business cards so that no client is missed when you distribute them in the room. This signals that you are ready to collaborate with potential clients.
3. Distribute handouts in the form of a folder containing a hard copy of the proposal, presentation documents, and a compact disc with soft copies of all these files. Create a proposal and presentation document that is easy to read, concise, and effective, containing the usual points found in a proposal, such as background, project objectives, vision and mission, as well as a simulation of the profits or benefits that potential clients will receive if they collaborate with your institution.
4. Deliver the presentation effectively, efficiently, and without wasting time on unnecessary details. Use confident body language and a clear, enthusiastic vocal tone.
5. Conclude the presentation with a closing remark and offer potential clients a Q&A session. For this, you must thoroughly master all presentation materials.
6. Follow up at the earliest three days after the last presentation session, either by email or by directly contacting potential clients via phone.
7. Don't hesitate to offer a repeat presentation to assure potential clients that your institution's performance is trustworthy. Do not force them; allow potential clients time to think before using your services and products.
8. Most providers also typically offer a complimentary gift or small token to the interested party, in this case, potential clients, with the aim of piquing their interest in your services and products so that the collaboration process can begin promptly between both parties. It's important to remember not to give gifts of money, as this can diminish your company's image. Instead, provide complimentary items related to your company's products and services.
9. Don't hesitate to continue following up until potential clients are truly ready to collaborate with your team.
10. Now that the client is secured and your company has successfully won the project tender, do not forget the importance of after-sales service to ensure client satisfaction and maintain the longevity of your business. Hendro
Send questions and information about careers and the world of work to email: redaksi@kartunet.com